June 4, 2012

Increase Your Marketing List ROI With A Strong Call to Action!

Believe it or not, you can find the perfect marketing list for sale and still blow your investment away when you make this 4th direct mail marketing mistake… a mistake that leaves customers scratching their heads and wondering what to do.

What is a Call to Action?

Generally speaking, a call to action is the point in your marketing copy where you tell your reader what to do next. A call to action is essential in direct mail marketing… you are telling interested customers exactly what you want from them.

What is Your Call to Action?

Clearly, you found a marketing list for sale because you’d like to reach out to a targeted audience to increase leads and sales. You chose the right way to go about it… but having a call to action is a key element in the material sent out to that marketing list.

Do you want your target customers to call a certain number? Visit a website? Mail in a response card? Visit your location? Before writing the marketing copy to be distributed you should already know what action you expect, and then it’s as simple as how to make it happen.

What is a Good Call to Action?

Have you ever noticed that it’s much easier to give a bad example than a good example? That being said, your call to action should not be too pushy, but it also should not be too weak. Remember you are trying to compel someone to do something.

If you’ve found a targeted marketing list for sale and used effective sales copy, the call to action can be very simple. Interested customers will already be looking for that call to action, asking “What should I do now?”

A good call to action will answer that question clearly and efficiently. “Call this number” or “Return this card with your information.”

Useful TipUse more than one call to action. The first call to action will work on consumers who are already sold, and any subsequent calls to action should also offer additional incentive and information for consumers who are not sold yet, but interested.

Contact us at (800) 383-1381 or visit LISTGIANT to learn more about marketing lists and to increase your lists ROI.

FAQ

What is U.S Consumer Email Database?
A consumer email database contains lists of personal email addresses. These email addresses are sourced every month through online forms, subscriptions, purchases, sweepstakes offers, and lucky draws. The list includes the full name of the consumers, their mailing addresses, and physical mailing addresses. These lists are presented in excel files for a proper assortment of information. You can easily save and utilize them on your desktop after purchase.
Where can I find and buy consumer email addresses?
You can find different online platforms that deal with consumer email addresses. The easiest way to discover them is through targeted google searches. You will find companies such as LIST GIANT that provide list portals for online purchase at very affordable prices. For further inquiries, you can always call their contact number cited on the website.
How important are consumer email addresses for my business?
Consumer email addresses are essential in generating leads. It is very likely for someone to buy your product if they’ve bought a similar product in the recent past. You can lose great sales opportunities by not remaining in contact with a previous client. These email addresses also help to promote new products and mark your brand identity. You will also have direct access to consumer feedback and satisfaction scores.
What demographic selects are available on the U.S Consumer Email Database?
There are several parameters and segments which divide the U.S. Consumer Email Database. These segments include different demographics such as:

Age Range
Income Range
Gender/Sex
Marital Status
Homeowner
Presence of Credit Card
Pet Owner
Occupation
Religion
Ethnicity
Investments
Shopping Preferences
Phone Number

All these sectors have diverse needs and are generated each month. To receive the latest up-to-date lists, you can subscribe for a monthly service.

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