April 24, 2017

Spring Clean Your Data

Spring cleaning... We all do it in our homes, but do we do it in the work place? When it comes to your marketing campaigns, have you taken the time to sort through your list “closets” yet?

For instance, are you continuing to use the same outdated direct mail, telemarketing, and/or email lists over and over again? Do you have piles of data that really aren’t doing your business any good? ListGIANT has many services to help you clean your list “closet” this Spring. Getting your marketing house in order is highly important if you want to encounter successful results!

USE DATA APPENDING TO INCREASE THE PRODUCTIVITY OF YOUR MARKETING CAMPAIGNS

Our data append services will provide a better understanding of who your customers and prospects are, along with providing the most updated contact information.

We provide a wide variety of append options, including demographics, psychographics, email address, landline phone, cell phone, and postal address

Our data appending service will strengthen your database with information can help increase the productivity of your marketing campaigns.

REFINE YOUR CONTACT LISTS WITH DATA SUPPRESSION SERVICES

In order to maintain an updated version of your customer and/or prospect database, Data Suppressions are absolutely essential.

Our Data Suppression service allows us to identify and remove duplicate and/or outdated contact information within your database before sending a new list back to you. This contact information includes name, postal mailing address, phone number, email address, and more.

INCREASE THE EFFECTIVENESS OF YOUR MARKETING CAMPAIGNS WITH DATA HYGIENE SERVICES

On every campaign, you should feel confident that the marketing list you are using will be accurate and deliverable. If you’re using an outdated list, you’ll end up wasting resources on returned mail, bad addresses, and other inaccurate contact information.

Through a full suite of data hygiene services, ListGIANT will ensure that the contact information on your file meets current industry standards when it comes to postal delivery, email delivery, and phone connect rates.

DISCOVER WHO YOUR ”PERFECT” CUSTOMERS ARE

It’s important to focus your marketing efforts on an audience that is qualified, in one way or another, to invest in your product or service. In order to determine this, you need to take a look at your current customers, or research who your competition is going after.

ListGIANT’s Modeling & Profiling services will help determine who your “Perfect 10” customers are. From there, we can provide you with lists that will give you the opportunity to market to specific prospect and customer segments.

Contact us today to get your marketing lists whipped into shape.  800-383-1381

 

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